Communication Tips, Sales & Sales Enablement, Video Creation 6 Steps To Make Promotional Videos That Increase Sales By Fabricio Perez on July 18, 2022 Promotional videos are the secret ingredient in every high-performing sales professional’s recipe for success. According to Vidyard’s 2021 State of Virtual Selling Report, sales professionals using video in their sales cycle close […] Read More
Communication Tips, Marketing, Video Creation How B2B Marketers Can Bring in Leads With Video By Fabricio Perez on July 13, 2022 Since the dawn of television, consumer-facing companies have used the emotional impact of video marketing to drive brand awareness and sales. While B2C companies primarily use video marketing, B2B brands are increasingly […] Read More
Communication Tips, Marketing, Video Creation 10 Animated Marketing Video Examples And What You Should Steal From Each By Fabricio Perez on July 6, 2022 Animated marketing videos can influence consumers during the buyer’s journey. A late 2020 study showed how brands’ videos convinced 84% of people to buy a product or service from the company. There […] Read More
Communication Tips, Sales & Sales Enablement, Video Creation Why and How to Create an Animated Sales Training Video By Fabricio Perez on June 30, 2022 More often than not, training your sales staff is cheaper and more effective than hiring new employees. Training magazine found in 2018 that it cost $986 to train a current employee. Meanwhile, […] Read More
Company News & Awards Vyond’s Sofala Knapton Brings the Bronze at the 43rd Telly Awards By Fabricio Perez on June 30, 2022 Sofala Knapton has once again shown the world her star continues to soar, winning the bronze prize for her production of Vyond’s, “Sofala Explains It All,” in the “Social Video” category at […] Read More
Communication Tips, Human Resources, Learning & Development, Marketing, Sales & Sales Enablement, Video Creation 16 Top Web Accessibility Resources for 2022 By Fabricio Perez on June 22, 2022 The World Health Organization estimates over 1 billion people experience disability. These people may encounter challenges when visiting websites that aren’t accessible. Those with hearing impairments can’t watch videos to learn about […] Read More
Communication Tips, Marketing, Sales & Sales Enablement, Video Creation The 6 Design Principles That Will Help You Create Better Business Videos By Fabricio Perez on June 22, 2022 A compelling narrative script and storyboard are the foundation of an engaging video or animation. But even good stories can fall flat if the backgrounds, characters, colors, props, and scenes you use […] Read More
Communication Tips, Marketing, Video Creation 5 Small Business Video Marketing Ideas and How to Execute Them By Fabricio Perez on May 25, 2022 Yelp, YouTube, Facebook Shops, LinkedIn, and other social media platforms host billions of users who potentially have—or know someone who has—an interest in your product or service. Each of these platforms also […] Read More
Communication Tips, Customer Stories, Learning & Development, Video Creation How the University of Utah’s BRST Uses Animation to Help Teachers and Students Cope with COVID Stress By Fabricio Perez on May 25, 2022 The University of Utah is an educational institution located in Salt Lake City, where more than 31,000 students work towards achieving a degree or certification. In 2016, The university’s Department of Educational […] Read More
Communication Tips, Learning & Development, Video Creation 8 Effective Employee Training Videos (And Why They Work) By Fabricio Perez on May 24, 2022 LinkedIn’s 2019 Workforce Learning Report found that 94% of employees would stay at a business longer if it supported their learning goals. The 2021 report found more than half of employees see […] Read More
Communication Tips, Human Resources, Learning & Development, Sales & Sales Enablement, Video Creation How to Animate Yourself By Fabricio Perez on April 26, 2022 Fifteen years ago, creating an animated video meant hiring an animator. It could take months for the animator to create your characters and scenes from scratch and edit the project. Once complete, […] Read More
Communication Tips, Human Resources, Learning & Development, Marketing, Sales & Sales Enablement, Video Creation Highlights from Prakriti Rai’s Lessons on Storytelling By Fabricio Perez on January 21, 2022 On November 3rd and 4th, 2021, the Content Marketing Institute hosted its annual Visual Storytelling Summit, a two-day event for content marketing leaders to share insightful information on how to entice audiences […] Read More
Communication Tips, Human Resources, Learning & Development, Marketing, Sales & Sales Enablement, Video Creation How Vyond Uses Video to Improve Candidate and New Hire Experience By Fabricio Perez on November 3, 2021 How Vyond Uses Video for Hiring and Onboarding and Why It Motivated Me to Interview for Them Hello! My name is Fabricio Perez and I am a digital marketer from the San […] Read More
Communication Tips, Marketing, Video Creation How to Book More Weddings With Animated Video By Fabricio Perez on October 21, 2021 Experienced professionals working in the events and video industry have noticed that the wedding professionals who stay afloat during rough times share one trait: They are open to innovation. To book more […] Read More